A thought-provoking article in several respects; check the link below for more details
With social networks competing for our attention, personal blogs that didn't professionalize -- turning into miniature versions of the publishing behemoths they were intended to overturn in the first place, completing a dance of mutual co-option -- simply became ghost towns.
No visitors means no comments, and without engagement, what's the point of sharing your thoughts with the world?
Hence, the exodous [sic] to Google+, which allows us not merely to update our friends on what we're up to, but actually to blog, at length, publicly, completing the migration to a centralized platform that Facebook and Twitter began.
Google+ Marks The End of Blogging As a Means of Personal Expression - Technology Review
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